About

/ BUSINESS MANAGEMENT EXECUTIVE

We live in an extraordinary moment, with countless degrees of freedom. The instant and effortless connection to a billion people changes everything. We have more choices, more options and more resources than any other generation ever. I understand people and their motivations, adjust my style and approach to engage them effectively. 

I still love to make things happen with a portfolio which proves that I understand agency business and corporate business.

/ Strategic Planning & Execution
/ Team Building & Leadership
/ Retail Marketing & Positioning
/ Concept & Design Development
​/ Sustainability Management

/ Project Governance & Control
/ Staff Training & Development
/ Market Research & Analysis
/ Process Improvement
/ Relationship Building

Working Life

2021 - Present ' Senior Sustainability Manager, Amazon
/ STRIVE TO BE THE WORLD'S MOST CUSTOMER CENTRIC COMPANY
"Play an integral roll in the development and implementation of the Amazon Sustainability Initiatives."

2014 - 2021 ' Senior Director Concepts to Consumer, adidas AG
/ SHAPING THE FUTURE OF RETAIL
"This role has rounded my ability to ideate, incubate, iterate and commercialise global concepts." 

2011 - 2014 ' Senior Manager Global Retail Concepts, adidas AG
/ CONNECTING GLOBAL VISION WITH MARKET NEEDS
"These years have given me a strong, solid background when it comes to understanding how the global markets function."

2007 - 2011 ' General Manager North America, cip marketing corp.
/ TEAM LEADERSHIP
"Establishing clear shared goals. Understanding team resources, strength, weaknesses, and using them to deliver financial and competitive advantage for the company."

2004 - 2007 ' Head of Europe, cip trademarketing GmbH
/ SETTING THE BAR FOR THE TEAM
"Appreciating the power of a team that aspires to professional and personal reward, development, recognition."

2002 - 2004 ' Regional Manager Germany, cip marketing GmbH
/ BUILDING STRONG PARTNERSHIPS
"South-West Germany regional management of all related marketing activities and customer support."

2002 - 2004 ' Training Manager, cip marketing GmbH
/ ALL ABOUT THE PRODUCT
"Understanding how to build product promotional values and their place in the market."

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"With a shake of the head, the Count reflected that there was simply no substitute for experience."
  / A Gentleman in Moscow / Amor Towels /

Public Speaking

EHI RETAIL DESIGN CONFERENCE / 2018
Panel discussion on physical and digital consumer engagement.
"The digitization process moves at the speed of light and is
​significant challenge to be  carried through by all of us."
​www.stores-shops.de/design/ehi-retail-design-konferenz-2018-digitalisierung-am-pos/​

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INSIDE ADIDAS'S WESTFIELD LONDON 'STADIUM' STORE / 2018
Interview to Drapers on adidas's new stadium style store.
" The stadium concept takes them behind the stands – making the city the playing field. We are representing where athletes go to prepare for their game."
​www.drapersonline.com/insight/store-design/inside-adidass-westfield-london-stadium-store

DESIGNING THE NEIGHBOURHOOD / 2014
Interview to MIND Magazine on NBHD, benchmark store concept for adidas.
"We, as a brand offer a globally connected culture combined with local born authenticity."
www.mind-mag.com